Robert A. Goodwin II
PRESIDENT & CEO
Bob has spent more than 25 years in the medical device industry. Prior to this role, Bob joined Orthofix Medical Inc. in 2006 as Director of Business Development and took increasing positions of responsibility including VP of Finance, VP of Business Development, and VP of Marketing before assuming the role of President of Biologics in 2013 where he led the $100M Biologics division. Bob’s experience previous to Orthofix includes escalating levels of responsibility in functional areas of finance, sales, new product development, I/T, business development and marketing at U.S. Endoscopy, Aspect Medical Systems, and CR Bard. Bob earned his bachelor’s degree from the University of Maine. Bob and his wife Jennifer have 4 children and reside in Marshfield, Massachusetts.
SENIOR VICE PRESIDENT
Prior to this role, from 2013 to 2019, Collin served as Regional Vice President, Sales, at Orthofix, Inc. responsible for $50 million in annual revenue. Collin provided sales leadership to a talented, high-performing regional management team covering the Western, North Central, and Southern US States. Prior to Orthofix, from 2007 to 2013, Collin served as Senior Director, Biologics Marketing at NuVasive Inc. where he led global Biologics marketing and the scientific commercial support team for a $100M business unit. Collin began his device career with Cook Medical where he held various positions including President and Representative Director of Cook Japan, based in Tokyo, Japan. Collin received a bachelor’s degree in International Politics from Brigham Young University and his law degree from Indiana University, Bloomington.
VICE PRESIDENT, SALES
Prior to this role, Keegan served as Biologics Regional Manager at Orthofix Inc. where he was responsible for over $25 million in annual sales covering five states and partnering with over 20 distributors. In 2018, he was named Orthofix Biologics Regional Manager of the Year and in 2019 was personally responsible for over 60% of the total division growth in the entire US market. Keegan began his sales career with Nuvasive Inc. in the Dallas Fort Worth metroplex and spent time with both Lanx and SI-Bone where he was consistently recognized as a top performer. Keegan received his bachelor’s degree in Biology from Kansas University.